Responsibilities:

Oversee C3 AI’s corporate website, including content, UX, and marketing technology.

Develop and implement a comprehensive digital marketing strategy including account-based marketing, email marketing, lead nurturing, retargeting, display advertising, paid search, SEO, and SEM to create and advance pipeline.

Responsible for the delivery of all SEO-related tasks and deliverables, such as competitive SEO analysis, keyword analysis (scorecard), and link analysis report.

Lead reporting and analytics for C3 AI’s digital marketing efforts. Deliver weekly campaign performance reports to all campaign owners. Manage all marketing activity tracking for attribution and ROI reporting.

Build and lead C3 AI’s growing digital marketing team.

Digital advertising (awareness and lead generation), paid search, SEO, SEM and more.

Generate weekly reports on campaign performance.

Proactively collaborate with internal stakeholders and manage external vendors.

Bachelor’s degree in Marketing or a related field.

10+ years’ experience developing and executing digital marketing strategies that increase brand awareness, drive pipeline growth, and increase customer advocacy

Experience managing a diverse team of digital marketers, including experts in paid search, SEO, and SEM.

Deep expertise in all aspects of marketing technology, including lead management, analytics and reporting, content and social, and sales enablement

Exceptional organizational skills and accountability. Ability to oversee multiple work streams simultaneously and equally comfortable delegating or owning tasks, no matter how big or small.

Ability to work successfully in a quickly changing environment.

Proven success of leveraging in-house experts as well as partnering with external agencies.

Familiarity with artificial intelligence/machine learning, IoT, big data, and cloud technology.

Candidates must be authorized to work in the United States without the need for current or future company sponsorship.